PPC Management for £99 per month! I’m sure you’ll agree that sounds awesome, you pay just £99 and a PPC Management Agency manages your pay per click account for you. We’ve seen other agencies offer ppc management for this super low fee and figured that we could too! However it turns out that we can’t …
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Will AdWords Paid Search Work For You?
Most of our clients already have AdWords accounts running, they get in touch with us because they’re either having trouble making it work for them or it works but they don’t have the time to work on it to take it to the next level and in many cases they also don’t want to have …
Bid To Call – AdWords CPP – Cost Per Phone Call
Google AdWords announced today that they are rolling out a new bidding option on their paid search listings; Pay Per Phone Call or CPP, this is a new option that will be welcomed by many people especially those selling services but it will also be useful for product sales too so it’s one option that …
Google Nonprofit AdWords Certified PPC Agency
We are happy to announce that we have been welcomed into the Google for Nonprofits program, The Google Nonprofit program is designed to help charities advertise on Google AdWords at no cost. We are the only UK PPC Management agency that has met and passed the rigorous qualification standards set out to become a featured …
The Cost Of Inaction – 48,000 Pounds Per Year
How much is doing nothing with your AdWords account costing you every month? You may be toying with the idea of getting a PPC management agency but another month passes whilst you manage your AdWords account yourself, or someone in your company does it but it’s not their main job and they fit it in …
PPC Management Agencies – choose wisely!
Once again this week we have come across someone who has suffered at the hands of a less than professional PPC agency, the client is a business servicing the home improvement sector, they run a geo-targeted campaign around one city and have been charged £1,000 per month including fees. The client contacted us in a …
Pay For Performance PPC Management – Beware!
PPC management is ever evolving, it’s one reason why it’s a great industry to work in, the landscape is always changing technically, the channels in use as well as the industry as a whole. This year we have noticed an increase in the PPC agencies out there offering Performance PPC management as a revenue model …
Why use a dedicated PPC Management Agency
Many different kinds of businesses use PPC to drive traffic to their sites to generate leads and sales, the structure of these businesses varies from one person operations to multinational companies with large marketing departments spread across offices around the world. These companies also vary in how they do PPC management, some do it totally …
PPC Management – Agency Payment Models
There are a few PPC management agency payment models – which is best? Is it best to pay your agency on a Flat fee, Performance or percentage of spend basis? As if PPC management isn’t a confusing enough environment for the average merchant there’s also the critical factor of how a ppc management agency should …
Conversion Optimisation – Small Changes Big Results
Conversion Optimisation PPC management used to be easy when we first started in 2001, We just popped keywords into Google AdWords on broad match and then bid 10p/20p/50p etc. (even for what are now high cost keywords like credit card/loan terms!) and let the traffic flow to the site, it was very easy, there wasn’t much …
